The twins head designed three separate clothing lines that range from affordable to high-end, with labels that include Olsenboye, a line intended for the mass market which was sold in partnership with famous clothing brand, JCPenney, Elizabeth and James, their contemporary, mid-market line and The Row, their head-turning high-end collection that has been the talk of the fashion town these past few years. The success of their business is rapidly growing and is in fact now valued over $1 billion.
The 24 year-old sisters’ designs are impressively fabulous, wearable and reasonably-priced. Mary Kate and Ashley’s clothing line is a perfect mishmash of high-quality aesthetics, elegance, feistiness and comfort – outfits that speak of natural sophistication.