A Political Science graduate of the University of Illinois and an International Affairs Master’s Degree holder from Princeton University, Johnson started out his interests in cable television when he served as the Vice President of the Government Relations for the National Cable Television Association. He got so inspired by the way media and communications worked that he immediately set out to build his own television company with only a few thousand dollars.
Tapping onto the rapidly growing African-American market utilizing various media properties and operating under Johnson’s impressive leadership and entrepreneurial skills, the company went from being a low-budget project to a legend basking on the glory brought about by strategic and financial success.
Although emanating a shy and unobtrusive character in person, Robert L. Johnson is indeed the true essence of a one-time, big-time mover who simply and superbly gets remarkable things done behind the scenes and in an incredibly high-profile manner.